Dear Foreign Distributors

Thank you very much for your interest in our company and our products.
Bestever Japan is a Yokohama based gift company, specializing in plush toys and related products such as dog toys, mechanical toys, animal shaped bags, etc. We are always looking for foreign distributors who are interested in our cute’n unique designs. Please feel free to contact us with your company information and the estimated business volume. We will be happy to get to know your company, and to hopefully start new business.

Please send us an e-mail with your following information. Thank you very much, and we look forward to hearing from you!

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Company Name :
Address :
Tel :
e-mail address :
URL :
Contacting person’s name and title :
Any message to Bestever :
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Company Name Bestever Japan Co., Ltd
Main Products and Services We represent the “Bestever” ideas & characteristics onto the designs of our plush toys and varieties of other goods, for both humans & pets. One of our most popular items are our pet toy series, “Love Pets by Bestever”. This unique collection of toys are developed and tested by our company dogs, Nene♀ & Uni♂, our loving Toy Poodles.
Company Introduction We often brainstorm to activate our imagination to develop Fashionable, Functional, and Fun items every season. We are aiming not only at the domestic Japanese market, but also at the international market.
Business Category Manufacturing Industry/Wholesale Industry, Retail Industry
Company Information
URL http://www.bestever.co.jp
Address Cosmo Bldg 2F-A, 1-3-9 Aobadai, Aoba-ku Yokohama, 227-0062, Japan
E-mail info@bestever.co.jp
TEL +81-45-532-5043
FAX +81-45-532-5044
Representative President
Eri Kanazawa Hasegawa
Date of Foundation March 4 1999
Main Clients Tokyu Hands, Kingrun Chubu Co., Ltd., Etoile Kaito & Co., Inc., Japell Co., Ltd., Lovelypet Co., Ltd., Styling Life Holdings Inc.
Social Media Account facebook https://www.facebook.com/pages/Bestever-Japan-Co-Ltd/249640238398077

Our Business operations

In recent years, we have been designing our own products for the Japanese market, which are mostly functional and plush animal figured items such as bags, pouches, cases and so on.
At first glance, they all look like just stuffed animals, but many of our products also have special functions that will not leave them as “just a plush”, but also as usable items, and that is one of the remarkable charms of our products.
Another charm of our products is their “soft fluffy touch”. We take the utmost care in choosing the fabrics we use.

How we make our products

Our most popular product has long been the Toy Poodle in our Puppy Passion series, but recently, has shifted to the Toy Poodle in our Premium Puppy series.
The Puppy Passion series was originally developed for Bestever USA, but when we  tested them in our Japanese market, it sold like crazy. Recently, we developed the Premium Puppy series with more breeds for the Japanese market, and now, they are marking the best sales record with their irresistible cuteness.
We then expanded the product line of our many different categories with the Toy Poodle design, making the Toy Poodle absolutely the best sales breed in our company’s history.
We use specific fabrics that is perfect for representing the poodle with just the right “curls” and the smooth “touch”.
Our main focus is on the cuteness and the usability when developing our products.
We have many Japanese original items such as mobile phone cleaners, embroidery patches, and toys for pets.
Brainstorming for new ideas and concepts is our first step. We have to keep our antennas up high and be sensitive to catch the market trends.
Once the concept is set, we start forming ideas and drawing design sketches.
We are passionate about getting the materials, patterns, colors, and other small details just right for our products, and put all our ideas and passion onto the design sketches.

The next step is making samples based on the design sketches in Chinese factories. Until we get the samples just right in 3D figures, the same steps are repeated over and over again.
It takes a lot of time and dedication to put our ideas into perfect samples, sometimes taking over six months.
When we are finally able to come up with samples that fully satisfies us, we get very excited. That is when we feel that all our hard work and efforts have paid off.

As for our pet items, we ask our company dogs  Nene♀ & Uni♂ for help, and they gladly let us know what they think about our new toys.
Listening to dogs’ opinions, and understanding how dogs feel, are important steps in developing our pet items.

Sales channels

The overwhelming share of our customers is pet shops and pet related stores. Most of our customers are pet owners and people who love dogs.
People buy our products that look similar to their own pets at home.
They tend to collect same breed items as their dogs.
Other major channels are gift shops such as Plaza Style and Tokyu Hands.
We are also putting efforts into exporting our items overseas, and are always looking for foreign distributors. For small quantity orders, we will ship out from our inventory in Japan, and for approx. 1000pcs / SKU, we can produce and ship directly from China to your country on FOB basis.  For more details, please contact us via e-mail.